Founded in 2009, Yibi Group is the only enterprise in China to hold full-process certification from all three global luxury conglomerates: LVMH, Kering, and Richemont. Our dual-core growth strategy focuses on high-end precision manufacturing and luxury brand management & licensing. We operate over 50,000㎡ of production bases in Shenzhen and Dongguan, with a 1,000+ strong team of R&D experts and master craftsmen. Our business spans 28 countries and regions, with an annual delivery of tens of millions of high-end precision products. We stand as a benchmark for China’s high-end intelligent manufacturing on the global stage, and a core strategic partner for international premium brands entering the Chinese market.
1. High-End Precision Manufacturing
This is the cornerstone of our group. We focus on three core segments: high-end jewelry, luxury leather goods hardware, and high-precision MIM (Metal Injection Molding) metal components. We have established three dedicated subsidiaries as specialized manufacturing vehicles for each segment, with an end-to-end quality control and R&D production system. Our ultra-precise machining tolerance of ±0.01mm meets the most stringent manufacturing requirements of the world’s top brands.
We are recognized as a National High-Tech Enterprise, and hold ISO9001, IATF 16949, RJC, SEDEX, GRS, and RCS certifications, alongside a portfolio of core process invention patents. As a core supply chain partner for the world’s leading luxury groups, we are deeply involved in the design implementation and mass production of their iconic products.
2. Luxury Brand Management & Licensing
We serve as a critical bridge between heritage European brands and the Chinese market. Centered on art and cultural communication and aesthetic value delivery, we support international premium brands to accurately capture China’s high-end consumption trends, and deliver asset-light, high-growth expansion in the Chinese market.
We provide exclusive licensing cooperation solutions for brands’ untapped lifestyle categories, developing tailored product lines aligned with Chinese consumption scenarios, leveraging China’s multi-category manufacturing ecosystem. We build a proactive sales system centered on live stream e-commerce, partnering with leading MCNs, high-end financial channels, and an omnichannel e-commerce network to precisely reach high-net-worth (HNW) clients, rapidly validating market fit and creating best-selling products.
With proven operational experience from top premium brands including China Gold, our local professional team and frontline retail data enable us to capture high-end consumption trends and user preferences. We use market insights to reverse-inform product development and operational optimization, helping brands shorten their profit cycle and reduce market entry risks in China.
Development History
The rise of Chinese brands is steadily advancing from the supply chain and e-commerce battlefields to the ultimate high ground of value and aesthetics. Yibi Group’s growth story is a vivid microcosm of Chinese precision manufacturing enterprises breaking through technical barriers and entering the global high-end market. It is also a journey of evolution from high-end intelligent manufacturing to a full ecosystem of "manufacturing + brand operation", advancing toward the high ground of industrial value.
Foundation & Establishment | 2009–2012
Founded in Shenzhen, with an initial focus on R&D and technical breakthroughs for high-end luxury hardware, successfully entering the supply chain of European and American premium brands.
Deep Development & Breakthroughs | 2013–2018
Completed the build-out of our end-to-end quality and management system, and obtained full-process certification from LVMH, Kering, and Richemont, establishing our core competitive advantage in the industry. In 2015, we mastered high-precision MIM metal forming technology, established a specialized precision manufacturing subsidiary, completed core patent portfolio and mass production capacity reserves, laying a solid technical foundation for multi-segment expansion.
Quality Upgrading | 2019–2021
Awarded National High-Tech Enterprise status, passed ISO9001 quality management system certification, deepened strategic cooperation with the world’s top brands, steadily expanded production capacity, and initiated exploration of local e-commerce channel operations.
Segment Expansion | 2022–2024
Expanded into the high-precision MIM metal components segment, passed IATF 16949 automotive quality management system certification, and obtained multiple core process patents. We continued to deepen our e-commerce operational capabilities, building the foundational system for localized e-commerce operations of premium brands.
Global Expansion | 2025–Present
Advancing intelligent production line upgrades and overseas base layout to enhance global delivery and rapid response capabilities. We established our full-chain luxury brand management service, centered on omnichannel e-commerce operations, achieving synergy between our two core businesses and building localized production and service networks across Asia and Europe.
Brand Story
Yibi was born from three engineers’ relentless pursuit of precision manufacturing, and their founding vision to put Chinese intelligent manufacturing on the global stage.
Before founding the company, the founders witnessed the rise of China’s manufacturing industry, but also saw the stark reality of the high-end luxury sector: Chinese enterprises were mostly confined to low-value-added contract manufacturing, while the core hardware for top luxury brands was monopolized by overseas suppliers. "China cannot produce luxury-grade precision products" was an unchallenged industry consensus.
In 2009, the three founders left stable careers at Fortune 500 companies, bringing their core technology to enter the luxury hardware segment. Faced with the stringent requirement that a deviation of just 0.01mm results in scrapped parts, the team worked on the production floor to refine their craft. After three years, they overcame core technical challenges including material formulation, surface treatment, and mass production consistency, creating a hardware solution that met the world’s top international standards, and successfully entered the supply chain of European and American high-end brands.
Over the past 17 years, Yibi has far transcended the role of a traditional contract manufacturer. As a strategic co-creation partner with the world’s top brands, we are deeply involved in the design implementation and mass production of iconic hardware pieces. We deliver on the promise of design value with extreme craftsmanship, embedding Chinese artisan spirit into every iconic detail of luxury goods.
Corporate Culture
Mission
While pursuing the material and spiritual well-being of all employees, we manufacture products that exceed customer expectations, and make the world a better place through masterful craftsmanship.
Vision
To become the preferred partner for the world’s top premium brands, and the global byword for luxury, precision, and reliability.
Core Values
• Mastery: Continuously refine our craft, pursue uncompromising quality
• Altruism: Put customers at the center, create win-win value for all stakeholders
• Lean Excellence: Optimize management processes, elevate operational efficiency
• Innovation: Uphold technical innovation, lead industry development
Strategic Goals
With high-end precision manufacturing as our core business, supported by two key pillars of technical innovation and global expansion, we will simultaneously expand our luxury brand management services for brands entering China. We will build localized production and service networks across Asia and Europe, consolidate our global leading position in luxury hardware and precision MIM components, and strive to become the preferred comprehensive service provider for global premium brands entering the Chinese market.
• Advance the construction of overseas production bases in Vietnam and Italy, optimize global production capacity layout, enhance cross-regional delivery and rapid response capabilities, and improve our global localized service system.
• Deepen strategic cooperation with the world’s top premium brands, leveraging China’s multi-category manufacturing ecosystem to provide exclusive licensing solutions for brands’ untapped lifestyle categories, develop tailored product lines, integrate brand DNA into the daily lives of Chinese consumers, and achieve dual growth in brand value and business performance.
• Build a full-suite luxury brand management service system, integrating e-commerce operations, local market insights, and leading traffic resources, to provide one-stop solutions for international brands entering the Chinese market.
• Plan to establish 5–10 specialized subsidiaries in the next 2–3 years, complete the full industrial chain layout of high-end manufacturing, achieve deep synergy and mutual empowerment between our manufacturing core business and brand services, and build a world-leading comprehensive service provider for high-end precision manufacturing and brand services.
Future Development
Yibi Group remains committed to high-end precision manufacturing as our core, deeply integrating manufacturing with brand management to evolve from a precision product supplier to a full-cycle strategic partner for international premium brands.
With extreme craftsmanship, a full-category supply chain, and luxury-grade quality control, we provide product support, category expansion, and brand tone assurance for our brand management services, solving core pain points for international brands entering China — including product localization and supply chain stability — at the source.
With our brand management capabilities including China omnichannel operations, local consumer insights, and frontline retail data, we reverse-empower R&D, process upgrading, and new category expansion on the manufacturing side, aligning with China’s high-end consumption demand.
We will simultaneously deepen our global footprint, supported by our localized production network across Asia and Europe, and centered on our China market brand management capabilities. We will build an efficient link between global high-end manufacturing and the Chinese consumer market, complete our integrated "high-end precision manufacturing + brand management" service capabilities, and continue to deepen our presence in the high ground of value and aesthetics, supporting global premium brands entering China to achieve long-term, steady growth in brand value and business performance.
